If you were paying attention last fall, you might have caught a glimpse of the Neuroscience Audiomedical clip on the left. If you haven’t seen it, give it a look; it’s fun, and perhaps even a little disturbing. The only thing that disturbs me about it though, is that in spite of being a product-weary anti-consumer, I’m somehow disappointed that it’s NOT pitching a product at me. It has all the elements of a viral campaign or an Internet-Meme-to-be, but somehow is neither. It sort of points at the electronica DJ collective called Scratch Perverts, but none of their sites reference the clip, so you’re just left kind of thinking “Wow, that’s really neat, but WHY?” Well, keep wondering, ’cause I didn’t find much in the way of an answer myself. If you liked the video though, you’ll be pleased to know that Neuroscience Audiomedical has also done a live performance (also below). Or so say they say. It appears they used the same projection technology that was utilized for the Gorillaz and Madonna appearance at the Grammy Awards. The holographic projection method is a product called Musion Eyeliner, which allows 3-dimensional, moving, life-size holograms to appear within a live stage setting using Peppers Ghost techniques. Pretty cool. I just wish I knew what I was virally promoting here. More vids below.

Madonna & Gorillaz – Live at the Grammy Awards

Neuroscience Audiomedical “Live”

Musion’s live, transatlantic HD 3D interactive system demonstrated at InfoComm last year

More video by Chris Cairns